Hangzhou Lexus Clothing Co., Ltd is a company combining with clothing product research , development, producing and chain sales. It has design studio in Japan, South Korea and France respectively to grasp the international fashion trend, to establish the brand position and to lead the domestic fashion trend while its headquarters is near the West Lake and the Qianjiang River. Now the company has more than 2000 employees including more then 300 employees with senior title, high technology and professional.
Since its establishment, the Lexus insists on creating national fashion brand as its mission. It has always been adhering to the "practical, innovative, efficient and grateful" as its spirit. It continuously improves the inner management, explores the market as well as reform and innovation. Through the efforts of all the employees of the Lexus , the enterprise itself and the brand has developed vigorously, and the whole-scale sales network has been formed with the first-grade market as the leader, the second and the third-grade markets as the main force, other market as the supplement. Now the marketing network has covered more than 20 provinces and autonomous regions nationwide with perfect multi-channel operation mode such as retail, agent and friendchain.
In 2007, brand EGOU came to the Lexus. The company enforced the brand operation thoroughly. The popularity and the reputation of the brand EGOU had improved rapidly. With the domestic fashion matures gradually, fashion leisure has become the mainstream of consumer. EGOU will continue to optimize the product quality and service concept, constantly strengthen brand promotion and try to become the leader of China fashion casual menswear brand.
In the future, the company will take its way of multi-brand management, try to enhance the rapid development platform of design, marketing and management personnel. Lexus will be a large enterprises-family to serve society and to undertake responsibility.